Product & UX Designer
Product and user experience designer with 9+ years of experience in New York, Dubai, and Beirut.
I combine my empathy for people, love for technology, and eye for design to create intuitive
interactive experiences. I also enjoy drawing, painting, and playing percussions.
2017 - Present
WMG + JPM Chase - New York
Lead Product & UX Design Consultant
Warner Music Group (July - Present): Lead UX for a new artist-to-market platform poised to reshape the emerging musician space. Lead UX for a new internal revenue reporting tool designed to help streamline their internal financial eco-system.
JPM Chase (7 mo.): Lead UX for a corporate credit card management responsive web application for small & medium businesses. Took the project from its infancy all the way to a tested prototype
2014 - 2017
Lifion by ADP - New York
Principal Product & UX Designer
Pivotal role in designing the VDL, modular components, patterns, and navigational
paradigms utilized by multi- disciplinary teams in designing their respective applications.
Also worked on the application side for
On-boarding, Org management, Client lifecycle, and Authorizations.
2011 - 2014
FreshGrad - New York
Director of Product, UX & UI Design, Co-Founder
Designed and cultivated the product and brand, which included multiple fresh graduate B2C and employer B2B HR talent web responsive tools and platforms. Responsible for: Market research, User tests, User journeys, Wireframes, Prototypes, and Designs while working within a cross-functional agile team.
Ogilvy & Mather - Dubai
Worked mostly in Visual, Advertising, Branding, and Web Design with new, and existing regional and international accounts: Coca Cola, Volkswagen, Barclays, Fanta, Sprite, President Cheese, Bridel, Lactalis, Commercial Bank of Qatar, Olive Garden, Cappy (Minute Maid), Merge104.8, and more.
McCann Ericsson - Riyadh
Jr Art Director & Graphic Design Intern
Worked under the leadership of award winning Creative Director Ahmad Beck on accounts such as Kudu, Go Telecom, and Pit Stop.
2006 - 2010
Radford University - Virginia
Bachelor of Fine Arts
Completed by Bachelor of Fine Arts with
a concentration in Graphic Design.
Senior Juried Show 3.75/4.0
Leo Burnett - Beirut
Graphic Design Intern
Worked on the following accounts: Johnny Walker, Alfa, Taanayel, and Ksara for which I won an ADDY award for package design in Virginia.