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 Goal: Create a platform that allows students to find the right career and the right job based on their skills and interests. Then create an interface that allows employers to browse through that talent. |  |  User personas |  Competitive landscape in career exploration. |  Competitive landscape in talent acquisition. |
|---|---|---|---|---|
 FreshGrad's landing page. |  |  Our self assessment backed by our proprietary algorithm. |  Breakdown of the top 10 careers best fit for the candidate. We display useful info on the careers, companies hiring in them, and any connections candidates may have to them through LinkedIn and Facebook. |  Student's resume. Top portion displayed the student's info and their psychographic data based on the assessment they took. |
 Bottom portion showed their education, professional, and extra-curricular history in the form of a timeline. |  |  The interface employers and recruiters used to find their candidates. |  FreshGrad by the numbers. |
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